BRAND DEVELOPMENT

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BRAND NAMING

A great name can play an important role for a brand. While the brand name isn’t a substitute for the reputation that comes with a good product or service, it can help it stand out in a competitive market.

 

For Chinese clients have experience in:

  • Chinese and English tradename and brand name
  • Create a market relevant English name
  • Advice on the registration of the name
  • Advice on perception of the name in other cultures
  • Generating new name
  • Explaining the content of name in Chinese
  • Matching the name and domain

 

What offer:

  • Our partners in Amsterdam and New York with over 30 years’ experience
  • Our own 15 years’ experience in China
  • Naming workshops in Chinese on location
  • Legal expert team
  • Understanding of the registration process and tactics
  • Tools and tips on how to make a final decision

OUR LATEST WORK

DECONOVO

Home Textile Rebranding

CELUCCI

Men’s Fashion Jewellery Branding

KRISBOW

Intl. Tool Brand Upgrading

VAS LIGHTING

Outdoor Lighting Rebranding

SAVIA

Home Lighting Product Design

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